1. |
The
first step is to define what the goods are and
where and how the goods can be sold. IMS strives
to ensure that regular channels of distribution
and sales force efforts are not undermined. A
thorough discussion of appropriate and restricted
retailers is a necessary prelude to a clean transaction.
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2. |
IMS
will approach a select group of targeted accounts
to secure the maximum cash value for the client
merchandise. Discreet disposal of an inventory
is essential to maximizing value.
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3. |
As
an element of full disclosure, IMS will advise
the client of the cash value it received for the
goods. This is of critical importance, since the
cash value of the goods becomes the basis of a
realistic and deliverable offer.
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4. |
A
thorough and detailed discussion with the client
precedes IMS fashioning a formal offer. Specific
information that will affect the nature and size
of IMS's offer include: the cash from the sale
of merchandise; the size and type of offer the
client is seeking; and media buying parameters.
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5. |
In
disposing of goods, IMS provides detailed shipping
instructions to the client. This ensures that
the product is delivered directly to the pre-approved
customer. Confirmation of shipment and receipt
of goods is carefully audited through standard
shipping manifests and bills of lading.
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6. |
IMS
presents its offer in the form of a written contract,
which, beyond stating the value of the offer,
also spells out the specific responsibilities
of the respective parties.
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7. |
Based
upon the client's media buying information, IMS
delivers requested media and then provides the
client and agency with media affidavits and a
post-buy analysis.
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